SEGUE

/ EDITORIAL DESIGN Editorial / Typography / Conceptual Design Shillington Brief Overview Segue is an editorial design project developed as part of my studies at Shillington. The brief was to create a publication that explores the idea of transition — emotional, cultural, or structural — through layout, typography, and image treatment. My goal was to craft a reading experience that visually mirrors the concept of moving between states. Approach I built the publication around the idea of shifts: shifts in pacing, in tension, in form. I used changes in alignment, typographic contrast, and sculpted white space to communicate moments of clarity versus ambiguity. Soft gradients, blurring, and layered textures introduced emotional depth without overwhelming the content. Process -Developed moodboards exploring transitional states Built a flexible grid system with intentional “break points” -Experimented with expressive typographic forms -Balanced asymmetrical layouts with periods of calm and order -Worked across spreads to create a cinematic flow Outcome The final publication weaves conceptual design with refined typographic craft. Segue demonstrates my sensitivity to narrative, pacing and visual rhythm — skills that directly inform my interest in book design, theatre marketing, and film-inspired visuals. Reflection This project taught me how to let concept drive form, and how subtle adjustments in space, contrast, and pacing can shape a reader’s emotional experience.